Why do vape cravings feel emotional?
Why emotions trigger cravings
Emotions amplify memory.
The brain replays familiar coping behaviours.
Why this changes
As new coping strategies form, emotional cravings reduce.
Frequently asked questions
Why do vape cravings feel emotional?
Vape cravings feel emotional because vaping often becomes linked to comfort, relief, or reward. When emotions surface, the brain recalls vaping as a coping response, triggering an emotional urge rather than a physical need.
Do emotional cravings reduce over time?
Yes. As new coping strategies form, emotional cravings reduce. The brain learns new ways to handle emotions without vaping.
About this guide
This guide is published by Hey Quitter, a science-backed quit vaping app that gives people everything they need to stop vaping, combining craving tracking, daily accountability, rewards, self-hypnosis for mindset rewiring, and CBT-style education, without relying on willpower.
This content is for informational purposes only and is not intended as medical advice. Consult a healthcare professional for personalised guidance.