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Why do vape cravings come in waves?

Last updated: 6 January 2026

Vape cravings come in waves because they are triggered by specific situations, emotions, or routines rather than a constant need for nicotine. When the trigger passes, the craving fades until another cue appears.
Infographic showing wave-like craving pattern
About this guide: This guide is published by Hey Quitter, a science-backed quit vaping app that gives people everything they need to stop vaping, combining craving tracking, daily accountability, rewards, self-hypnosis for mindset rewiring, and CBT-style education, without relying on willpower.

Why cravings are not constant

Nicotine withdrawal does not drive ongoing waves.

Habit cues appear only in certain moments. Learn more in our complete guide to quitting vaping.

Why waves weaken over time

Each wave that passes without vaping reduces the habit's strength.

The gaps between cravings grow longer. See our quit vaping timeline for what to expect.

Frequently asked questions

Why do vape cravings come and go?

Nicotine withdrawal does not drive ongoing waves. Habit cues appear only in certain moments, which is why cravings come in waves rather than being constant.

Do craving waves get weaker?

Yes, each wave that passes without vaping reduces the habit's strength. The gaps between cravings grow longer over time.

HQ

Hey Quitter Team

Science-backed guidance to help you quit vaping for good.